© Robbie Palmer 2026
Mishcon De Reya
The Edge Of What’s Possible
We launched a new brand platform that captured Mishcon de Reya’s bold, personal and unconventional approach to law.
The campaign, titled We Find Our Edge at the Edge of What’s Possible, featured a visual identity built around high-contrast imagery and provocative headlines.
I adapted the key arts for various media streams including print, OOH, digital banners and a special build for the Mishcon De Reya office exterior.





The campaign drove a +52% increase in Google searches for Mishcon de Reya. The Financial Times partnership boosted brand awareness by +7% and consideration by +28%.
© Robbie Palmer 2026





Digital banners
The campaign drove a +52% increase in Google searches for Mishcon de Reya. The Financial Times partnership boosted brand awareness by +7% and consideration by +28%.
Special build
Holborn
Economist
I adapted the key arts for various media streams including print, OOH, digital banners and a special build for the Mishcon De Reya office exterior.
London Underground escalators
Mishcon De Reya
The Edge Of What’s Possible
We launched a new brand platform that captured Mishcon de Reya’s bold, personal and unconventional approach to law.
The campaign, titled We Find Our Edge at the Edge of What’s Possible, featured a visual identity built around high-contrast imagery and provocative headlines.
© Robbie Palmer 2026





Digital ads
The campaign drove a +52% increase in Google searches for Mishcon de Reya. The Financial Times partnership boosted brand awareness by +7% and consideration by +28%.
Special build
Holborn
Economist
Mishcon De Reya
The Edge Of What’s Possible
We launched a new brand platform that captured Mishcon de Reya’s bold, personal and unconventional approach to law.
The campaign, titled We Find Our Edge at the Edge of What’s Possible, featured a visual identity built around high-contrast imagery and provocative headlines.
I adapted the key arts for various media streams including print, OOH, digital banners and a special build for the Mishcon De Reya office exterior.